About Essence by Rubina – Premium Handcrafted Women’s Footwear

About Essence by Rubina
Essence by Rubina is more than just a footwear brand — it’s a celebration of Pakistani craftsmanship, femininity, and modern tradition. Every pair of shoes we create is handcrafted with care, designed for women who value comfort, beauty, and confidence.

We specialize in elegant flats, festive heels, embroidered khussas, and statement sandals — perfect for both everyday elegance and special occasions. Whether you're dressing for Eid, a wedding, or a casual day out, Essence by Rubina offers timeless pieces that complete your look.

Founded by a woman, for women — our brand stands for empowerment, detail, and expression. Based in Pakistan, we deliver our handcrafted designs to women across the country and worldwide.